Absolut Nights are one-of-a-kind, live experiences that put the art in party. Collaborating with artists pushing the boundaries of their field, Absolut turned the night into a canvas for audiences to party like never before. In New York, a skyline shifted. In Johannesburg, the dancefloor became kinetic. In Berlin, the audience was the lightshow. In Sao Paolo, identities were altered.
We set the bar high and created a toolkit for local markets to create their own events around the globe.
AGENCY SID LEE
CREATIVE DIRECTOR James Yeats Smith
CREATIVE Thomas Glover
CREATIVE Eoin McLaughlin
DESIGN DIRECTOR Andrew Peet
PHOTOGRAPHER Simon Emmett