Associate Creative Director
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Absolut #NextFrame

ANIMATION
FILM
SOCIAL
DIGITAL CONTENT

 

As part of the Transform Today campaign, Absolut teamed up with Brazilian graphic novelist Rafael Grampá on an exclusive animated film.

The interactive project invited fans to propose story development ideas on the Absolut Facebook page, with the artist personally selecting his favorites and incorporating them into the final animated film.

 

 
 
 
 

CREATIVE CREDITS

AGENCY  SID LEE
CREATIVE DIRECTOR   James Yeats Smith
ASSOCIATE CREATIVE DIRECTOR  Roger Leebody
ASSOCIATE CREATIVE DIRECTOR  Gillian Gleddinning
CREATIVE  Sébastien Partika
CREATIVE  Édouard Olhagaray
DESIGN DIRECTOR  Andrew Peet
ARTIST  Rafael Grampá
ILLUSTRATION + ANIMATION Red Knuckles

 

AWARDS

ADC - Gold
Cannes 2014 - Shortlist Cyber Storytelling
Cannes 2014 - Shortlist Cyber Co-Creation & User Generated Content
Cannes 2014 - Shortlist Branded Content Fiction Online
One Show - Merit x 2
Vimeo - Staff Pick