The Barbarian Group were tasked with launching IBM's newest cloud offering - Cloud Data Services. We created a complete branding system and launched it into market with a film.
No matter what business you’re in, you’re in the data business. But simply collecting data is not enough. In this video we show how a IBM's cloud platform can transform that data into something understandable with actionable insights.
AGENCY The Barbarian Group
GROUP CREATIVE DIRECTOR Adam Lau
SENIOR ART DIRECTOR Andrew Peet
COPYWRITER Dan Galganski