To truly appreciate a trip on board the new Etihad A380, you really have to experience it for yourself. ‘Reimagine’ puts audiences on board a virtual aircraft, en route to Abu Dhabi, with Nicole Kidman.
This is a true, 360-degree, stereoscopic virtual reality experience captured in cinematic-quality 6K resolution, with a moving camera on a motion controlled rig, CGI graphics and binaural audio.
Available in 360° 4K on YouTube, apps for iOS and Android to use a cardboard viewer or as the flagship experience in Samsung Gear VR headset from the Oculus store.
To learn more, check out the in-depth case study I wrote for the Barbarian website.
The viewer can explore every cabin of the airplane.
Watch the whole film with click-and-drag 360°
AGENCY The Barbarian Group
GROUP CREATIVE DIRECTOR Adam Lau
ASSOCIATE CREATIVE DIRECTOR Andrew Peet
COPYWRITER Dan Galganski
DESIGNER Albie Eloy
PRODUCTION PARTNER STOPP Family / Media Monks
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